EVENT HIGHLIGHTS

Strategic Trade Visitor Programme
High-quality trade visitors specially invited through ministries, government agencies, embassies, and industry associations — ensuring meaningful engagement with decision-makers and ecosystem partners.

1-to-1 Business Matching Sessions
Curated B2B sessions connecting exhibitors with trade buyers, distributors, retailers, procurement leaders, investors, and institutional funders from both local and international markets.

Investor & Funder Engagement Zone
Dedicated space for local and international investors, venture capitalists, and development funds to connect with high-potential Malaysian brands.

Top Malaysian Brands
A signature publication featuring Top Malaysian brands, distributed through MATRADE’s 50+ international trade offices worldwide boosting global reach and export potential.

SME Ecosystem Showcase
Bringing together all key ministries, agencies, and GLCs to support SMEs and exporters — from funding and innovation to trade facilitation, compliance, and market access.

Nationwide Media & Publicity Campaign
Extensive brand exposure through national TV, print, digital news portals, radio, DOOH screens, and strategic influencer marketing to generate buzz and public engagement.
MALAYSIA BRAND DAY 2026
Be part of an exciting and inspiring experience. Reserve your spot now and connect, learn, and grow with us.