VISION & MISSION
Our Vision
To establish Malaysia as a globally recognized hub for innovation, excellence, and brand leadership by empowering homegrown businesses to thrive in the international market.
Our Mission
- Showcasing Malaysian Brand Excellence
- Enhancing Consumer Confidence
- Driving Business Growth & Innovation
- Building a Sustainable Branding Ecosystem
- Forging Strategic Global Partnerships
5 STRATEGIC CORE PILLARS
SUPPORTING MINISTRIES AND GOVERNMENT AGENCIES
Endorsed by Prime Minister’s Office
Kementerian Komunikasi
Kementerian Perladangan dan Komoditi (KPK)
Kementerian Pelaburan, Perdagangan dan Industri (MITI)
Kementerian Pembangunan Usahawan dan Koperasi (KUSKOP)
Malaysia External Trade Development Corporation (MATRADE)
Kementerian Pelancongan, Seni dan Budaya (MOTAC)
Perbadanan Harta Intelek Malaysia (MyIPO)
Kementerian Perdagangan Dalam Negeri dan Kos Sara Hidup (KPDN)
SME Corporation Malaysia
MALAYSIA
BRAND DAY 2026
Be part of an exciting and inspiring experience. Reserve your spot now and connect, learn, and grow with us.
INTRODUCTION OF BRANDING ASSOCIATION OF MALAYSIA
Malaysia Brand Day is a national initiative proposed by the Branding Association of Malaysia to celebrate, promote, and elevate Malaysian brands — especially SMEs — both locally and internationally.
Established in 2000, BAM is Malaysia’s leading branding association, uniting entrepreneurs, brand owners, and professionals under a unified voice to champion branding as a key driver of business success, economic development, and national growth.
Through advocacy, collaboration, knowledge-sharing, and thought leadership, BAM empowers Malaysian businesses to build stronger brand identities and thrive in both local and global markets. Its vision is to position Malaysian brands as respected assets that contribute meaningfully to the nation’s progress.
OFFICIAL MEDIA PARTNER
OFFICIAL ELEVATOR MEDIA PARTNER
OFFICIAL DIGITAL SOLUTIONS PARTNER
OFFICIAL AI PARTNER
